The Sidemen

The Sidemen – A phenomenon by any measure. Considered the GOATs of YouTube, they are the UK’s biggest and most engaged group with combined views now running well into the billions. They have over 17 million subscribers on their YouTube channel alone, and a combined subscriber count of over 50 million. The group is made up of 7 YouTubers, KSI, Miniminter, Zerkaa, Tobjizzle, Wroetoshaw, Behzinga and Vikkstar. The group has been together for 8 years and still post regularly, engaging and interacting with their fans weekly. The Sidemen channel is their main hub, where they post weekly videos called #SidemenSundays. The group streamed the whole “Sidemen vs YouTube Allstars’ charity football series” on their Youtube Channel. The group’s most popular video got 69million views. The Sidemen are an incredibly innovative and inspiring group, growing and improving alongside the platform. Their content incorporates classic banter with a mixture of sports, vlogs, gaming and trending topics. The Sidemen’s social media accounts boast an overall following of 33 Million. Since 2016 the team have hosted multiple charity matches, raising funds for the likes of the NSPCC and Teenage Cancer Trust. Alongside the public, A-List attendees have included: Aitch and Mr Beast. On September the 9th 2023, a match was held at the London Stadium raising £2.4 million for CALM, Teenage Cancer Trust, Rays of Sunshine and M7Education. As a group they have also been involved in various brand campaigns such as McDonalds, Candy Crush, GTA, BoohooMan and RedBull.